BYD Unveils its Second Unique Automotive Space at Al Mouj Oman

World Auto Business has unveiled BYD's second showroom at Al Mouj, redefining the car-buying experience with a futuristic approach that steps away from traditional vehicle displays. This unique space is a testament to BYD’s commitment to innovation, offering visitors an immersive journey through its advanced technology and sustainable automotive solutions.

Setting a new benchmark in automotive retail experiences, the Al Mouj showroom captivates visitors with state-of-the-art installations that showcase BYD’s revolutionary engineering. The highlight of the experience is the Blade Battery display, a symbol of BYD’s dedication to safety, sustainability and cutting-edge technology. Interactive screens and dynamic presentations enable guests to explore the core innovations behind BYD vehicles, turning the showroom into a hub of discovery and inspiration.

The showroom was inaugurated by Mr. A D Huang, General Manager of BYD Middle East and Africa Auto Sales Division, Mr. Nasser Al Sheibani, CEO of Al Mouj Muscat, Mr. Abdullah Mohamed Bahwan, Managing Director – Corporate, Saud Bahwan Group alongside, Mr. Adam Peng, Business Director of the Middle East Region and other senior officials from BYD.

During the inauguration, Mr. Abdullah Mohamed Bahwan, Managing Director – Corporate, Saud Bahwan Group, emphasised that the showroom reflects BYD’s forward-thinking vision. It is not just a venue for experiencing futuristic cars but an immersive portal into the brand’s technological achievements. BYD’s pioneering innovations, including the innovative Blade Battery, are reshaping automotive standards, delivering exceptional performance, sustainability and cutting-edge design to its customers.

This showroom serves as a powerful representation of BYD's mission to redefine mobility and sustainability. It offers visitors a deep dive into the elements that make BYD vehicles exceptional, from superior battery technology to energy efficiency and futuristic designs. Stepping into the showroom, visitors are encouraged to enter a world of unique storytelling and automotive advancements. The ultra-dimensional exhibition space showcases BYD’s futuristic DNA through high-tech interiors, immersive aesthetics and interactive displays. A centrepiece of the showroom experience is the 98-inch LED screen, which deliver captivating presentations on BYD’s transformative technologies, including the revolutionary Blade Battery, DM-i Super Hybrid technology and the e3 platform. Visitors can also explore advanced solutions such as the Disus Body Control system and the e4 (Yisifang) platform, designed to offer consumers the benefits of cutting-edge automotive innovation.

Every aspect of the showroom reflects BYD’s commitment to innovation, from earthy dome-like elements to illuminated floors and high-contrast mirror reflections. These design elements create a harmonious balance, emphasising the brand’s forward-thinking identity.

The launch of this unique showroom closely follows the opening of BYD’s flagship outlet in Wattayah highlighting the brand’s rapid growth in Oman. Together, these milestones strengthen BYD’s vision of bringing transformative experiences to customers, cementing its position as a trailblazer in the electric vehicle market.

Currently, BYD's range in Oman includes the dynamic and eco-friendly Atto 3, the sleek and performance-driven Seal, the luxurious and powerful HAN, the stylishly versatile Song Plus, and the exciting Qin Plus. Soon, the line-up will expand further with the launch of the Sea Lion, an electric SUV that promises to elevate the BYD driving experience to new heights.

With its visionary approach and relentless pursuit of excellence, BYD continues to inspire a new generation of automotive enthusiasts, setting the stage for a sustainable and electrifying future.

In Oman, BYD vehicles are distributed by World Auto Business LLC. Please visit www.bydoman.com, www.youtube.com/@BYD_oman, www.facebook.com/BYDinOman and www.instagram.com/byd_oman. For any further details, or to ascertain the availability of stocks and for test-drive requests, please call 72225925